Brand Profile

Founded in mid 2005, Zari has established itself as one of the leading players in Women Ethnic wear nationwide. Zari has been a trendsetter in Women Ethnic wear industry in the way it has brought up itself within a short span of time and established itself as a brand. Making a strong statement by the marketing campaigns done and justifying them with the quality and range of products offered, Zari has become the first choice of customers looking for Women Ethnic wear for all occasions. With 8 retail stores across 7 cities, wholesale across 80 cities and 500 buyers, a huge manufacturing unit, Zari provides direct or indirect employment to more than 2000 people.

Zari captures the elegance of India’s vibrant culture, regal legacy and the skillful details in unique craftsmanship. Delicately trimmed and embellished beautifully, the weaves are feminine and fluid, owing to fabrics that drape sensually. The entire collections revel in the finest techniques of Indian textile and craft tradition to create ensembles that transcend time and age.

Synonymous with originality and exquisiteness in designer Lehenga, Suits and Sarees, Zari boasts of its presence locations across Indore, Raipur, Jodhpur, Udaipur, Gurgaon and Bilaspur with its flagship store at Jaipur.

Rooted in traditions, yet woven around contemporary factors of comfort and convenience that can be experienced in the wide range of designer sarees, salwar kameez, fabric sets, kurtis and much more on the display. Handwork zardosi, gota patti work, minute zari work, beads, sequins, shimmering prints, opulent styles, elegant drapes and every other unimaginable element are showcased.

Zari specializes in Bridal wear, with intricate and splendid hand embroideries being the forte. The charming balance of aesthetics, traditions and class can transform any women into a diva on her wedding. Zari has been reviving this Jaipur centric are and is continually coming up with newer and classier designs each time.

Zari has emerged as a name that adorns not just every wedding but also the subsequent ceremonies. Its matchless collections are replete with a range of ensembles fit for occasion ritual and ceremony.

Indian fashion is truly a medley of color, style and unique fabrics. Indian ethnic attires like sarees, classy suits are renowned far and wide as being among the most graceful attire. The intricacy of the saree wearing that every women shares, is hidden in its gentle overlapping threads. A gamut of weaves forms the base of aesthetics and tradition, but when mixed with innate sensuality, it becomes a woman’s priced possession. That is when Zari, takes these inimitable yardages to the next level of opulence.



Once the designs are approved, samples are forwarded to a team of Merchandisers who further initiate the manufacturing process and DYING is the first of them. At ZARI we believe “Color is the King” & extended focus is given on Natural & Chemical dying which is outsourced.

Stitching & Finishing

This is the final process where skilled tailors and strict quality checking team put together a masterpiece.